Mala
Naseem Begum (Punjabi, Urdu: نسِیم نازلی; 9 November 1942 – 5 March 1990), known professionally as Mala (Urdu: مالا), was a Pakistani playback singer of Urdu and Punjabi films.
In the 1960s, Mala was one-half of the 'hit pair for singing duet film songs' with famous playback singer Ahmed Rushdi and they gave numerous hits to Pakistan film industry. She was also called Princess Mala Begum as she provided the singing voice for actresses who portrayed roles of royal and upper-class families in films. She sang many popular film songs during a singing career spanning almost three decades in the 1960s, 1970s, and 1980s.
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